Fakultätsübergreifend / Sonstige Einrichtung

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    Sustainability certification in the digital era: a qualitative analysis of sustainability reports across product categories
    (2026) Boller, Meta Leonie; Grabinger, Toni; Zurwehme, Annikka; Krupitzer, Christian
    The food industry faces growing pressure to align sustainability goals with the rapid advance of digital technologies. This study explores how digitalization supports and transforms sustainability certification practices across diverse food product categories. Novelty lies in examining the interplay between digital technologies and sustainability reporting intensity, offering insights into how firms communicate and operationalize sustainability commitments. A qualitative content analysis was conducted on the sustainability reports of 21 companies using MAXQDA software, assessing the frequency and depth of reporting on sustainability focus topics and digital tools applied. The study includes multiple food product categories, such as coffee and tea, chocolate, grain products, dairy products, beverages, meat and fish, and tropical fruits. Results show that larger firms and those with higher turnover report more frequently and comprehensively on sustainability and digitalization. Three clusters of companies were identified, each reflecting shared sustainability challenges rather than specific product categories. The findings suggest that the relevance of digital technologies is more closely linked to addressing these cross-cutting sustainability challenges, and that high-value product segments provide the most promising starting points for integrating digital technologies into certification processes.
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    Towards more nuanced narratives in bioeconomy strategies and policy documents to support knowledge-driven sustainability transitions
    (2025) Stoye, Juliane; Schlaile, Michael P.; von Cossel, Moritz; Bertacchi, Stefano; Escórcio, Rita; Winkler, Bastian; Curran, Thomas P.; Ní Chléirigh, Laoise; Nic an Bhaird, Máire; Klakla, Jan Bazyli; Nachtergaele, Pieter; Ciantar, Hailey; Scheurich, Philipp; Lewandowski, Iris; Reinmuth, Evelyn; Hopmans, Jan
    The bioeconomy has been discussed as a key strategy for addressing sustainability challenges, particularly regarding the transition from fossil-based to bio-based systems, in numerous national and supranational strategies and policy documents related to the bioeconomy. However, public understanding of and engagement with the bioeconomy remains limited. This is partly due to the bias of many bioeconomy strategies and policy documents towards technological solutions that tend to overlook the social, normative, and transformative dimensions of systemic change as well as the necessary knowledge. This opinion paper explores the potential of narratives as a means of communicating bioeconomy research in public policy, with the aim of addressing the communication gap between science, policy, and society. When applied in responsible and nuanced ways that acknowledge their embeddedness and context, bioeconomy (policy) narratives can support sensemaking for science communication, improve public understanding, facilitate stakeholder engagement and behavioural change. We argue that such narrative approaches can help to create narrative ‘boundary objects’ that can support more inclusive and participatory processes, enabling the co-creation of transformative knowledge for bioeconomy transitions with stakeholders as active participants. In summary, we highlight several opportunities, as well as limitations and implications, that could inform future work on bioeconomy narratives.