From farm to table: uncovering narratives of agency and responsibility for change among actors along agri-food value chains in Germany

Abstract

Given the complex nature of agri-food value chains and related sustainability challenges, the question arises who has the agency and responsibility to address these challenges and facilitate systemic change. We address this question through a mixed method approach and examine experiences with agriculture among different actors along the agricultural value chains in Germany. Based on this, we explore how various actors make sense of current agri-food topics as well as of their perceived responsibility and agency to change practices. While our study shows weak signals for the favoring of collective and collaborative approaches to change, there is a dominant narrative of externalizing responsibility to other actors, mainly consumers, state actors, and to a lesser extent farmers; upstream market actors such as retailers are barely mentioned, indicating a lack of awareness of the power dynamics within agri-food systems. We discuss how these findings can inform appropriate governance mechanisms at different levels and future research to address the prospective responsibility of value chain actors and power dynamics within agri-food transitions.